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Barbora Cizkovska

  • ABOUT ME
  • ARTICLESA selection of articles focusing on ethics in marketing, social impact, digital trends, and sustainability. Thoughtful, factual, opinionated.
  • PORTFOLIOProjects and case studies in the field of digital marketing, content strategy, and impactful campaigns. Real results, clear direction.

ARCHIVE

My name is Barbora Čížkovská and I believe that marketing can be a tool for change – not manipulation.

AutHor

  • You Remember the Dress. But Do You Remember the Story?

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    You Remember the Dress. But Do You Remember the Story?
  • The Body Shop: Proof Before Commitment

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    The Body Shop: Proof Before Commitment
  • This Is the Way (to Activate Your Audience): What Marketers Can Learn from the Mandalorian & Grogu Rollout

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    This Is the Way (to Activate Your Audience): What Marketers Can Learn from the Mandalorian & Grogu Rollout
  • From a Joke to a Trend: What TikTok Creativity Really Looks Like

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    From a Joke to a Trend: What TikTok Creativity Really Looks Like
  • Designing the “Flip Motion” Logo: Case study

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    Designing the “Flip Motion” Logo: Case study
  • The Christmas That Didn’t End Up in a Bin

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    The Christmas That Didn’t End Up in a Bin
  • Will AI take our jobs ?

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  • Lidl’s Hazelnut spread TikTok Viral Case Study – September 2025

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    Lidl’s Hazelnut spread TikTok Viral Case Study – September 2025
  • You wouldn’t eat your PET

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    You wouldn’t eat your PET
  • Celebrities and Social Responsibility: More Than Just a PR Stunt? 

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    Celebrities and Social Responsibility: More Than Just a PR Stunt? 
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